Our Services
Marketing a law firm is a strange business. Your clients don’t browse. They panic-search at midnight, skim three websites, and call the firm that looks most trustworthy. You don’t need brand awareness. You need to be found, believed, and called.
That’s what our law firm marketing services are built around. One plan, one person, everything handled: your website, your search rankings, your content, your reviews, your local presence. No juggling five vendors, no marketing meetings about synergy. Just a steady flow of qualified consultations.
Solo attorneys and small firms usually land in one of two traps. The first is doing nothing: a website from 2019, no reviews strategy, no content, and a vague hope that referrals keep coming. Referrals are great until they slow down, and then there’s nothing underneath.
The second trap is doing everything badly: a little social media, a little pay-per-click, a blog post every quarter, an SEO package from a company that also markets pizza shops. Money goes out every month, nothing measurable comes back, and marketing starts to feel like a tax instead of an investment.
Both traps have the same root cause. Marketing was treated as a collection of tactics instead of a system. A system has one goal (consultations), one owner (us), and one report that tells you whether it’s working.
Strip away the noise and four things drive cases for small firms.
A website built to convert. Not a brochure, a machine. Clear headlines, obvious phone number, simple forms, practice area pages that answer real questions. Most firms lose half their potential clients to a slow or confusing site before marketing even enters the picture.
Local SEO and reviews. The map pack and your star rating decide who gets the call when three firms look equal. A steady stream of genuine Google reviews is one of the highest-return activities in legal marketing, and almost nobody does it systematically.
Content that answers client questions. “How much does a DUI cost in Minnesota.” “What happens at a custody hearing.” Every question your intake team hears is content that pulls in the next client. This is also what keeps you visible as Google’s AI answers more questions directly: be the source it cites.
Consistent follow-up. Most firms lose signed cases to slow response times, not competitors. The firms that answer fast and follow up well convert dramatically more of the leads they already get.
Notice what’s not on the list: viral social media, clever branding campaigns, billboards. For solos and small firms, boring fundamentals beat exciting experiments every time.
Here’s how most firms end up with marketing chaos: one company builds the website, another does SEO, a freelancer writes occasional blogs, nobody owns the Google Business Profile, and the attorney is the project manager for all of it. Nothing connects, nobody’s accountable, and every vendor points at the others when results don’t come.
Our model is the opposite. One all-in-one plan at $1,200 per month, no setup fee (a $2,500 savings), month-to-month, cancel anytime. It covers:
Your site goes live in 30 days or less, and the marketing starts from day one. One person to call, one report to read, one invoice.
Frequently Asked Questions
It varies, but most solos waste more on scattered tactics than they’d spend on one coherent plan. Our all-in-one plan is $1,200 per month with no setup fee and no contract, which is less than most firms pay for a single channel done poorly.
We handle the execution: website, SEO, content, reviews strategy, reporting. Your job is answering the phone when it rings and approving content. That’s it.
Criminal defense, family law, personal injury, DUI defense, estate planning, and business law. If your practice is outside those, ask us. The system works for most consumer-facing practices.
Your new site is live within 30 days. Early SEO movement typically shows in 3 to 6 months, with compounding gains after that. Review generation and conversion improvements can move the needle much faster.
Yes. Month-to-month, cancel anytime. We’d rather earn the renewal every month than lock you into a contract.
If your marketing currently consists of hoping, it’s time for a system. One plan, one person accountable, one report that shows what’s working.
Schedule a Call today, or reach us directly at 952-454-6791. We’ll take an honest look at what you’re doing now and tell you exactly what we’d change.